CWHC Rebranded Day 3: Logo Release

Logo_releaseThank you for following our short introduction to the Gray Jay. We think it’s a great species to represent our organization as we face new challenges and adventures! To conclude this short media campaign, we are proud to unveil and share with you our new logo and website.

This new version of our logo, the Gray Jay in flight, conveys action and forward momentum analogous to the organization at large. The Gray Jay is uniquely a Canadian bird, resilient and diverse in its habitat but not flashy; sentiments which truly represent the values of our organization. It shows that the CWHC’s focus extends to a range of species large and small and wildlife health issues prominent and lesser known.

In addition to our brand new logo, we have also refined our focus and messaging in order to achieve our ultimate vision of creating a world that is safe and sustainable for wildlife and society. As part of this vision, our mission is to promote and protect the health of wildlife and Canadians through leadership, partnership, investigation and action.

Please check out our new website to learn more about the CWHC and all the things we do to help our great nation’s wildlife.

http://www.cwhc-rcsf.ca

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